WE PREVENT AND MINIMIZE THE NEGATIVE IMPACTS OF POTENTIAL CRISIS
In the highly dynamic environment of digital platforms, the likelihood of threats to corporate reputation exponentially increases. For this reason, Primavera Mágica develops a set of prevention and crisis management strategies for most of its clients. This way, we can minimize potential negative impacts on each one's image, reducing the rapid and unexpected evolution of content. A good reputation leads to a strong relationship with Media Outlets and key stakeholders of each company.
WHAT WE DO
> Development of a Crisis Manual;
> Creation and establishment of a Crisis Office;
> Definition of procedures, hierarchies, and modes of communication;
> Preparation and management of institutional and informative communication distribution;
> Proactive and reactive management of social media, preparing necessary content whenever a crisis arises.